Alinma Bank introduces SEDCO’s branch transformation system across 180 branches

In a strategic move towards digital branch transformation, Al Inma Bank has upgraded more branches with innovative self-service solutions from SEDCO. The bank is to feature SEDCO’s video banking machines in 30 branches and continue installing queue management system across 180 branches in Saudi Arabia.

The video banking machines empower Alinma customers to instantly issue cheques (in Saudi Riyal), cheque books and account statements. They can also instantly print cash deposit receipts and verify their signatures. Customers can also easily update their personal information without undergoing the hassle associated with manual banking.

The interactive banker machines will be installed inside branches, as well as public spaces for easy access, expanding Al Inma bank hours and services in a cost-effective manner through the virtual assistance feature, where customers can reach service agents via video call 24/7. 

SEDCO’s queue system empowers Al Inma Bank to prioritize services, thereby achieving higher rates of customer acquisition and long-term retention. At a branch level, the BI system allows employees to give high priority to new customers who want to open a new account without having to wait. The new customer is assisted as soon as any service counter is empty. Alinma Bank currently has the shortest waiting time in its branches and can attend to all customers quickly and efficiently.

At a managerial level, Alinma Bank is utilizing the system’s central management capabilities to monitor branches, employees, and the overall business performance from a dedicated command room in the head office. The bank has assigned a special team to monitor essential metrics and performance using easy-to-read dashboards and take corrective action to ensure constant improvement.

“SEDCO has a long-standing partnership with Alinma Bank. Since the bank’s establishment, we have been working closely together to ensure a better customer journey, distinguish its services and improve performance across all levels. Our branch transformation solutions enable smart routing between the self-service machines and queue management system where the bank’s customers can be guided to the right service channel based on the service type, service time, customers’ demography, and availability of staff or machines,” commented Nidal Abu Markhieh, Country Manager in KSA for SEDCO.